Supermarket satisfaction

Featured articles, Money

Our survey reveals which supermarket you like best – and what irritates you most about one-stop shopping

With air-conditioned stores, neatly arranged racks and a wide range of products, supermarkets are changing the way we shop. But our 10-city survey on supermarkets shows that a better shopping experience isn’t the only thing consumers look for when choosing where to shop.

Though the range of products and in-store experience are important, price remains the most important factor when deciding where to shop.

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